Stop Churn in its Tracks. With the Power of AI.

Identify at-risk customers, gain deep insight into their issues, and help your CSMs to drive better retention outcomes.

Score: Leads | Accounts | PQLs | Customers

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Trusted by leading go-to-market teams globally

Stay Ahead of Potential Churn

Set your retention KPI and Forwrd will dig into your data and build a scoring model based on factors highly correlated with your KPI.

Customer Scoring

Identify and prioritize customers at risk and know what to do to prevent churn.

Lead Scoring

Identify and prioritize leads faster and more accurately with predictive scoring.

Account Scoring

Rank accounts and their underlying leads methodically with account scoring.

PQL Scoring

Detect product-qualified leads to improve lead prioritization and sales efficiency.

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Why Forwrd’s Predictive Scoring Software?

Flag Customers Requiring CSM Attention

Use AI to detect churn signals and pinpoint at-risk customer, so CSMs can prioritize them before it's too late.

Know Your Customers Better. Keep 'Em Longer!

Base your scores on your CRM, marketing, product, and CS stacks to better understand their needs and respond faster.

Activate Insights in Apps Your CSMs Already Use

Stop wasting time emailing CSMs with instructions. Push insights into their CRM to speed up their response.

Personalize Your CSMs' Outreach at Scale

Send CSMs daily insights to help them understand their customers and personalize their outreach activities.

Spot Churn with AI, w/o Involving Data Teams

No-code means you can build and deploy predictive customer scoring models without involving data teams.

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The Future of Scoring is Cross-Cloud

Unlike traditional scoring methods, Forwrd integrates with all of your data sources: Salesforce, HubSpot, Outreach, Snowflake, Redshift, and more.

Accelerate Your Go-to-Market Motions

Give your frontline teams better visibility into prospects & customers so they can work together towards revenue growth.

Customer Success Ops

Identify at-risk customers, gain deeper insights into their issues, and help your CSMs to drive better retention outcomes.

Marketing Ops

Identify and prioritize high-potential leads and accounts. AI qualification creates better sales handoffs and higher conversion rates.

"78% accuracy predicting retention." Lindsay Bigelow, Sr. Director, Global Customer Success Ops, Jasper.ai

Brighie Leach

Data Science Manager

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Desirene N.

Workstream

"Identify and prioritize leads faster and more accurately with Forwrd's predictive scoring."

Kevin K.

Feedonomics

“Forwrd.ai makes lead scoring a BREEZE!”

Konstantin P.

Totango

“Easy to learn, significant value from day one.”

Brighie L.

Jasper.ai

“Actionable, clear insights FAST and unparalleled support.”

Allon M.

UserWay

“Forwrd delivers promising predictive insights we likely won't get elsewhere.”

Briana Hart

WalkMe

“Makes using AI so easy (with no code).”

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