Predictive Modeling

After you surfaced the factors most critical to your business objective, Forwrd lets you build a predictive scoring model with one click.

Predictive Model Builder

The model outputs predictions relating to:

Contacts

Leads

Accounts

Customers

Your predictions provide valuable insights to help guide business decisions:

Scores

A clear rating (ex. Excellent, Good, Fair, Poor)

Explanations

Properties & events that back each score

Trends

Whether a score is rising/declining
(available in plans with ‘sync’)

By combining easy-to-understand predictive scores, along with explanations and trends, you get actionable visibility that helps drive your GTM motions forward.

Relevant use cases:

Take a Tour

* An example of a predictive lead scoring model.

Self Learning & Improving Models

(enterprise plan only)

Your predictive model continuously evaluates new data and adapts itself to the dynamic nature of your business.

* An example of leads processed via a predictive lead scoring model, along with an explanation for each of the scores.

Desirene N.

Workstream

"Identify and prioritize leads faster and more accurately with predictive scoring."

Kevin K.

Feedonomics

“Forwrd.ai makes lead scoring a BREEZE!”

Konstantin P.

Totango

“Easy to learn, significant value from day one.”

Brighie L.

Jasper.ai

“Actionable, clear insights FAST and unparalleled support.”

Allon M.

UserWay

“Forwrd delivers promising predictive insights we likely won't get elsewhere.”

Briana Hart

WalkMe

“Makes using AI so easy (with no code).”

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