Forwrd Blog

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New! Top Line Widgets

Product Updates

New! Top Line Widgets

Introducing Topline Widgets - the easy way to monitor critical metrics and stay on track towards business goals. Customize widgets to measure 'accounts at risk', 'contacts trending up', and 'ARR at risk'. Stay ahead with daily real-time updates, uncover driving forces behind metrics, and add new widgets as needs evolve.

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Product Led Growth

Product Led Growth

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Case Studies

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Case Studies

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Data-Driven Strategy

Data-Driven Strategy

Data-Driven Strategy

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Latest articles

Product Led Growth

Data-Driven Strategy

Product Updates

How to Set a Benchmark of MQL to SQL Conversion Rate

How to Set a Benchmark of MQL to SQL Conversion Rate

Data-Driven Strategy

New! Top Line Widgets

New! Top Line Widgets

Product Updates

NEW! Optimize your data with Forwrd Transform

NEW! Optimize your data with Forwrd Transform

Product Updates

Forwrd Onboarding Tutorials - How to Use Automations

Forwrd Onboarding Tutorials - How to Use Automations

Forwrd Onboarding Tutorials - How to Use Metrics

Forwrd Onboarding Tutorials - How to Use Metrics

Forwrd Onboarding Tutorials - How to Use Projects

Forwrd Onboarding Tutorials - How to Use Projects

Forwrd Onboarding Tutorials - Building a Decision Base

Forwrd Onboarding Tutorials - Building a Decision Base

Forwrd Onboarding Tutorials - Connecting Data Sources

Forwrd Onboarding Tutorials - Connecting Data Sources

Mitigate Customer Churn with Forwrd's Predictive AI

Mitigate Customer Churn with Forwrd's Predictive AI

Data-Driven Strategy

Maximize Revenue with Forwrd's New Account Scoring Feature

Maximize Revenue with Forwrd's New Account Scoring Feature

Product Updates

Predictive Analytics: Application in Lead Qualification

Predictive Analytics: Application in Lead Qualification

Data-Driven Strategy

Predictive Analytics - Why You Should Care

Predictive Analytics - Why You Should Care

Data-Driven Strategy

How to use AI to Retain More Customers

How to use AI to Retain More Customers

Data-Driven Strategy

NEW! Performance Benchmarks

NEW! Performance Benchmarks

Product Updates

AI Lead Scoring – The Low-Hanging Fruit for 2023

AI Lead Scoring – The Low-Hanging Fruit for 2023

Data-Driven Strategy

PLG Strategy: Use Predictive Lead Scoring to Generate PQLs

PLG Strategy: Use Predictive Lead Scoring to Generate PQLs

Product Led Growth

How to Enrich Salesforce with Revenue Intelligence

How to Enrich Salesforce with Revenue Intelligence

Data-Driven Strategy

Powtoon Case Study

Powtoon Case Study

Why Rule-Based Scoring Just Won’t Cut it in 2023

Why Rule-Based Scoring Just Won’t Cut it in 2023

Data-Driven Strategy

What is predictive analytics?

What is predictive analytics?

Data-Driven Strategy

When it Comes to Scoring Prospects – Don’t Dig Your Head in the Sand

When it Comes to Scoring Prospects – Don’t Dig Your Head in the Sand

Data-Driven Strategy

Decision-Making Waste – What is it and how to prevent it?

Decision-Making Waste – What is it and how to prevent it?

Data-Driven Strategy

To Drive RevOps Success, You Need a (Micro) Data Warehouse

To Drive RevOps Success, You Need a (Micro) Data Warehouse

Data-Driven Strategy

You can now connect your Outreach data to Forwrd

You can now connect your Outreach data to Forwrd

Product Updates

Turn Data Into Revenue by Treating Data as a Product

Turn Data Into Revenue by Treating Data as a Product

Data-Driven Strategy

Use Predictive Analytics to Uncover the Information Prospects Need in Order to Buy

Data-Driven Strategy

The benefits of shifting to an 'outside-in' approach to analytics

Data-Driven Strategy

How to Leverage Automation & AI to get Better ROI from Data

How to Leverage Automation & AI to get Better ROI from Data

Data-Driven Strategy

How to help employees successfully become data-driven

How to help employees successfully become data-driven

Data-Driven Strategy

How GTM Leaders Can Eliminate Data Bottlenecks

How GTM Leaders Can Eliminate Data Bottlenecks

Data-Driven Strategy

How to Drive Growth in a Downturn Using No-Code Predictive Analytics

How to Drive Growth in a Downturn Using No-Code Predictive Analytics

Data-Driven Strategy

Forwrd.ai emerges from stealth with $3.5M seed led by Angular Ventures

Forwrd.ai emerges from stealth with $3.5M seed led by Angular Ventures

Gartner believes the benefits of self-service analytics can be groundbreaking

Gartner believes the benefits of self-service analytics can be groundbreaking

Data-Driven Strategy

How CMOs Can Forecast Pipeline Accurately

How CMOs Can Forecast Pipeline Accurately

Data-Driven Strategy

Forwrd Wins the 2022 Digital Innovator Award from Intellyx

Forwrd Wins the 2022 Digital Innovator Award from Intellyx

Descriptive VS Predictive Analytics

Descriptive VS Predictive Analytics

Data-Driven Strategy

Adaptive AI: The Future of Businesses Everywhere

Adaptive AI: The Future of Businesses Everywhere

Data-Driven Strategy

5 Benefits of Predictive Lead Scoring

5 Benefits of Predictive Lead Scoring

Data-Driven Strategy

Data Mesh: Enable Employees to Develop Business Predictions

Data Mesh: Enable Employees to Develop Business Predictions

Data-Driven Strategy

5 steps to creating a data-driven environment for employees

5 steps to creating a data-driven environment for employees

Data-Driven Strategy