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The Black Box of HubSpot's Predictive Lead Scoring

The Black Box of HubSpot's Predictive Lead Scoring

HubSpot touts their predictive lead scoring as a key differentiator, but there's one big issue with their model - it's a total black box.

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Predictive Lead Scoring HubSpot Wish They Built

Predictive Lead Scoring HubSpot Wish They Built

Let's explore how Forwrd.ai's AI lead scoring for Hubspot compares against HubSpot's out-of-the-box rule-based lead scoring solution.

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